Designed to equip real estate professionals with the negotiation tools necessary to succeed in even the most complicated deals, this timely book blends purposeful strategies with practical examples.
“This book will make real estate agents better negotiators! If you are an agent looking to master this critical skill, this book is for you.” — Tom Ferry, #1 nationally ranked and renowned real estate educator, speaker, and coach
“Finally, there’s a book written for real-world real estate negotiations. Whether you’re a seasoned professional or new to the business, Done Deal! will make you a better negotiator in every sense. … They tackled the complexities of dealing with difficult agents on the other side of the table and navigating the multiple layers of communication of today’s world. Done Deal! will be my go-to resource and an integral piece of my real estate library.”
— Glennda Baker, REALTOR® extraordinaire, influencer, and ambassador of the American dream
“Tactical negotiation skills are essential to succeed in this business. … Do yourself a favor and seize this opportunity to learn how to negotiate like a winner.” — Gino Blefari, President and CEO of HomeServices of America, Inc., Swanepoel’s Most Influential Person in Real Estate for 2023
A completely rewritten two-volume set reflecting new changes in the market, answers to your most difficult questions, and hundreds of Special Stips to help you become an expert on real estate in Georgia. Available in hard copy and electronic formats.
eBook: The Red Book is now available for the first time as an electronic book (eBook) for $99 as a separate purchase through eBook retailers such as Amazon for Kindle, Apple Books (coming soon), Barnes & Noble, and other eBook retailers.